London’s Business Design Centre will come alive with creativity and innovation from February 6-8, 2024, as it hosts the highly anticipated Surface Design Show. This year, the event will feature over 30 talented individuals and companies as part of its New Talent section. Presented by Chief Creative Director at Trendease International, Jennifer Castoldi, and sponsored by CDUK, the New Talent showcase shines a spotlight on emerging designers and supports them in their early careers.
Stepping away from traditional design norms, these new talents are bringing fresh perspectives and groundbreaking ideas to the table. From innovative building materials to interactive lighting designs, their creations promise to inspire and excite visitors.
One standout talent, Sauda Imam, merges Nigeria’s rich heritage with contemporary elements through her mesmerizing textile brand. Imam’s designs, born out of a deep commitment to preserving traditional weaving techniques, breathe new life into age-old artistry. Having honed her craft at prestigious institutions like Central St Martins and Royal College of Art, Imam’s work has already caught the attention of British Vogue, solidifying her status as a rising star in the design world.
Another remarkable inclusion in the New Talent section is Jane Gray, whose design journey is influenced by the stunning landscapes of the Scottish countryside. Drawing inspiration from childhood memories of lighthouses and coastal shores, Gray creates intricate textile designs that capture the delicate and calming essence of nature. With a keen eye for detail and a focus on ink illustrations, her work translates beautifully into digital prints and homeware items.
Incro Design, founded by Nanxi Ai, is set to challenge the conventions of textile design. With a mission to enhance sensory experiences through innovative design, Incro pioneers inclusive design principles that celebrate neurodiversity. By placing people and their surroundings at the core of the creative process, Incro pushes the boundaries of artistic imagination, resulting in truly immersive designs.
Among the exceptional roster of New Talents, Rosy Napper stands out as a ceramic material researcher dedicated to sustainable development. Napper’s expertise lies in transforming waste-based ceramics into functional and eco-friendly alternatives. Her groundbreaking invention, “ReCinder,” made from discarded ceramics and waste ash, is not only versatile but also boasts a unique translucent quality, making it ideal for lighting fixtures.
The Surface Design Show is not just limited to showcasing new talents. Established surface specialists will also be exhibiting their exciting and innovative materials. Design enthusiasts are encouraged to attend the event and witness the cutting-edge trends that will shape the future of the industry.
Hotel Designs is thrilled to be a media partner for the Surface Design Show, a celebration of creativity and design excellence.
FAQs about the Surface Design Show 2024:
1. When and where will the Surface Design Show take place?
The Surface Design Show will be held at London’s Business Design Centre from February 6-8, 2024.
2. What is the New Talent section of the Surface Design Show?
The New Talent section of the Surface Design Show features over 30 emerging designers who bring fresh perspectives and innovative ideas to the design industry.
3. Who organizes the New Talent showcase?
The New Talent showcase is presented by Jennifer Castoldi, Chief Creative Director at Trendease International, and sponsored by CDUK.
4. What is the purpose of the New Talent showcase?
The New Talent showcase supports emerging designers in their early careers and provides them with a platform to showcase their work.
5. Can you give an example of a standout talent in the New Talent section?
One standout talent is Sauda Imam, whose textile brand combines Nigeria’s rich heritage with contemporary elements, preserving traditional weaving techniques.
6. Who is Jane Gray and what is her design influence?
Jane Gray is an emerging designer influenced by the stunning landscapes of the Scottish countryside. Her intricate textile designs capture the essence of nature.
7. What is the mission of Incro Design?
Incro Design, founded by Nanxi Ai, aims to enhance sensory experiences through innovative design. They pioneer inclusive design principles that celebrate neurodiversity.
8. Can you provide an example of a sustainable development-focused talent in the New Talent section?
Rosy Napper is a ceramic material researcher dedicated to sustainable development. She transforms waste-based ceramics into functional and eco-friendly alternatives.
1. Surface Design Show: An event showcasing innovative and creative designs in the surface design industry.
2. New Talent section: A part of the Surface Design Show dedicated to emerging designers.
3. Chief Creative Director: The head creative role responsible for overseeing and guiding creative processes and direction.
4. Neurodiversity: The concept that neurological differences, such as autism or ADHD, are natural variations of the human brain rather than disorders.